Thank you for your interest in presenting Wing Zone Grill and Tap to your clients! As the Brand Manager, I work directly with consultants on a daily basis hosting education calls, answering questions, providing content and photos for ads, and whatever else you might need to be successful. Once you refer a client to Wing Zone, they will be working specifically with our Development Director through the education process. We look forward to working with you and ultimately closing deals together!

 

Charlotte Wagner | Brand Manager

The Wing Zone Grill & Tap Education Process

In an effort to be a great partner and communicate in real-time, any consultant who sends us a referral will receive automated emails as your client progresses through the above process as well as regular check-ins with our Development Director. We feel communication is key to working together and ultimately closing deals!

1. PROSPECT

Once we receive your referral, we enter your client’s information into our CRM and park them at this stage. Within 15 minutes of adding them to the CRM, they will receive an email and a text message asking them to schedule a call with the Wing Zone Grill & Tap Development Director. If they do not schedule a call at this point, we email and text them again 3 days later and then 8 days after that.

2. INITIAL CALL

Once an initial call is scheduled, individuals are moved into this stage. If you would like to be part of the initial call, we are happy to host you- just let our Development Director know as he is scheduling!

3. FDD REVIEW

After the initial call, the Development Director will review our FDD with your client. Your client receives a link to our FDD and during the call, the Development Director goes through the entire document and answers questions to make sure they feel comfortable.

4. BUSINESS MODEL REVIEW

After reviewing the FDD, our Development Director will walk your clients through the business model, support team, and the systems offered by Wing Zone.

5. EXECUTIVE INTERVIEW

At this stage, we will schedule a phone meeting with our Founder & CEO, Matt Friedman. This is your client’s opportunity to sell their story and abilities to Matt, as well as address any final questions they have on the model as they continue to understand if this business is right for them.

6. VALIDATION CALLS

During validation calls, your client will have the opportunity to speak directly to Wing Zone Grill & Tap Franchise Owners. This is a two-fold process. First, your client will ask questions about what it is like to own and operate a Wing Zone Grill & Tap. Then, our Franchise Owners will get to learn a little about your client and provide feedback on whether they feel they are a good fit for the system.

7. DISCOVERY DAY

After an executive review of your client’s progress, we will invite them to Atlanta to spend the day with the Wing Zone Grill & Tap Executive Team. They will get to see the business model in action, tour a location, and meet the support staff.

8. FRANCHISE AWARDED!

Congratulations, it has been mutually decided this is a great fit for both parties! Thank you for referring us the perfect Wing Zone Grill & Tap partner. At this point, you should feel satisfied you just changed an entrepreneur’s life, and to thank you for your participation, we are happy to write a commission check for your efforts!

The Wing Zone Grill & Tap Development Team

These are the people you will be speaking with and hearing about as your client immerses themselves in the Wing Zone Grill & Tap education process. Our team works closely to ensure your client has all the necessary information they need to make the right decision for themselves and their families!

Jeff Tarlton - development director
Mike Edwards
Development Director 

Mike’s role is primarily described above and includes taking your client through the education process and being their main point of contact. Mike will be your go-to for any specific questions on your client and the progress they are making.

Charlotte Wagner
Brand Manager

Charlotte’s primary focus is consultant education and support. If you have questions on Wing Zone Grill & Tap or want to learn the model more in-depth before referring a client, Charlotte is happy to hop on an education call at any time!

Nicky Burgener
Development Manager

Nicky’s primary role is to ensure every candidate referred to Jeff is qualified to enter the education process. We are looking for individuals with $250K in liquid capital, $750K in net worth, and who are ready to pull the trigger on a decision within 6 months.

Phillip Camping
Development Manager

Like Nicky, Phil’s primary role is to ensure every candidate referred to Jeff is qualified to enter the education process. We are looking for individuals with $250K in liquid capital, $750K in net worth, and who are ready to pull the trigger on a decision within 6 months.

Linton Dowling
Marketing Director 

Linton oversees the creation of all Wing Zone Grill & Tap-related marketing materials. He works diligently with his team to provide your clients with Franchise Information Reports, Brand Overviews, and websites that accurately portray our value proposition and culture.

Sasha Cogswell
Graphic Designer

Sasha takes all our materials and makes them beautiful! From the website to the prospect presentation, Sasha has designed everything to convey the look and feel of Wing Zone Grill & Tap.

Alana Willis
Content Specialist

Alana’s focus is capturing the essence of Wing Zone Grill & Tap in our marketing materials and getting your client excited and interested to move forward with our education process.

Features to Highlight When Presenting Wing Zone Grill & Tap

SMOKIN’ HOT FINANCIALS

Wing Zone Grill & Tap’s initial investment is incredibly low for a full-service restaurant concept, which means our Owners can get their dream grill & tap open for as little as $358,000! Our competitors, such as Buffalo Wild Wings and Buffalo Wings and Rings, have initial investments upwards of $4 million. Not only that, but with our Owners bringing in $1.9 million annually, our sales to investment ratio is nearly 4 to 1!* As you can see, there is incredible earning potential for Wing Zone Grill & Tap Owners.

SMART REAL ESTATE DECISIONS

By sourcing second-generation restaurant space, we are able to keep our buildout costs incredibly low. These opportunities are plentiful and retail rates are the lowest in years. We know the site selection process can be daunting for new Owners, but our Founders have a formula in place to secure the very best locations. With a keen eye for features such as a hood system, gas lines, plumbing, bathrooms, and other necessities, we are able to greatly reduce start-up expenses for new Owners.

EMERGING BRAND WITH ESTABLISHED BACKING

Wing Zone Grill & Tap Owners get the best of both worlds – the ability to pioneer an exciting new restaurant but with the backing of an established franchise. Prospective Franchise Owners are always in search of opportunities with strong leadership and a proven track record of helping Owners achieve success. However, usually, by the time the brand has reached this level, there are limited territories and the costs are exorbitant. With Wing Zone Grill & Tap, Owners get prime real estate, low cost of entry, and direct input from our Founders – all the benefits of both sides!

COMMUNITY FOCUSED

Wing Zone Grill & Tap is not just another sports bar. We are a hub for the entire community (men, women, and families) to gather, and our Franchise Owners and General Managers are community leaders. We maintain a presence in the community through a variety of methods, including high school sponsorships at EVERY event, offering coupon/discount cards to support student organizations, hosting fundraisers for non-profit groups, attending community events, and everything in between.

PASSIONATE, HANDS-ON EXECUTIVE TEAM

At Wing Zone Grill & Tap, we have constructed a robust leadership team with experts in each of their fields, whether it is training, marketing, operations or anything in between. They each have years of experience in various aspects of franchising with national brands prior to joining the Wing Zone team and share in our passion for the business. Our Founders continue to be involved in the company and make it a point to be available to support Franchise Owners using their experience and expertise.

*Numbers obtained from our 2020 FDD

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