Thank you for your interest in presenting Nékter Juice Bar to your clients! As the Brand Manager, I work directly with consultants on a daily basis hosting education calls, answering questions, providing content and photos for ads, and whatever else you might need to be successful. Once you refer a client to Nékter they will be working specifically with our Development Directors through the education process. We look forward to working with you and ultimately closing deals together!
Lana Mazin | Director of Brand Development
The Nékter Juice Bar Education Process
In an effort to be a great partner and communicate in real-time, any consultant who sends us a referral will receive automated emails as your client progresses through the above process as well as regular check-ins with our Development Director. We feel communication is key to working together and ultimately closing deals!
Once we receive your referral, we enter your client’s information into our CRM and park them at this stage. Within 15 minutes of adding them to the CRM, they will receive an email and a text message asking them to schedule a call with one of the Nékter Development Directors. If they do not schedule a call at this point, we email and text them again 3 days later and then 8 days after that.
2. INITIAL CALL
Once an initial call is scheduled, individuals are moved into this stage. If you would like to be part of the initial call, we are happy to host you- just let the Development Director know as they are scheduling!
3. FDD REVIEW
After reviewing the business model, our Development Director will review our FDD with your client. Your client receives a link to our FDD and during the call, the Development Director walks them through the entire document and answers questions to make sure they feel comfortable.
4. BUSINESS MODEL REVIEW
If your client feels confident with everything that was reviewed in the FDD, they will then spend time with one of our Development Directors as they explain the complete Nékter business model. This step allows your clients to continue to learn more about what it looks like to operate a Nékter business.
5. VALIDATION CALLS
During validation calls, your client will have the opportunity to speak directly to current Nékter Franchise Owners. This is a two-fold process; they get to ask questions about what it’s like to own and operate an Nékter and the Owners get to learn a little about your client, and provide feedback on whether or not they feel it is a good fit.
6. CLEARANCE CALL
Here, your client will speak with a member of the Nékter corporate team to make sure this feels like a mutual fit. If this call goes well, Nékter will invite your client to Santa Ana, California for Discovery Day!
7. DISCOVERY DAY
At Discovery Day, your client will meet the corporate team, tour a few Nékter locations, and learn everything they need to know to make a decision for themselves and their families. By the end of the day, they should have a comprehensive view of the brand and our corporate team will be able to decide if they are a good fit for the system.
8. FRANCHISE AWARDED
Congratulations, it has been mutually decided this is a great fit for both parties! Thank you for referring us the perfect Nékter partner. At this point, you should feel satisfied you just changed an entrepreneur’s life, and to thank you for your effort, we are happy to write you a commission check!
The Nékter Juice Bar Development Team
These are the people you will be speaking with and hearing about as your client immerses themselves in the Nékter education process. Our team works closely to ensure your client has all the necessary information they need to make the right decision for themselves and their families!
Mike’s role is primarily described above and includes taking your client through the education process and being their main point of contact. Mike will be your go-to for any specific questions on your client and the progress they are making.
Rob also works directly with clients to take them through the entire education process. If your client is working with Rob, he will be your go-to for specific questions on your client’s progress.
Jeff also works directly with clients to take them through the entire education process. If your client is working with Jeff, he will be your go-to for specific questions on your client’s progress.
Director of Brand Development
Lana’s primary focus is consultant education and support. If you have questions on Nékter or want to learn the model more in-depth before referring a client Lana is happy to hop on an education call at any time!
Phil’s primary role is to ensure every candidate referred to our Development Director is qualified to enter the education process. We are looking for individuals with $100K in liquid capital, $500K in net worth, and who are ready to pull the trigger on a decision within 6 months.
Linton oversees the creation of all Nékter related marketing materials. He works diligently with his team to provide your clients with Franchise Information Reports, One-Pagers, and websites that accurately portray our value proposition and culture.
Sasha takes all our materials and makes them beautiful! From the website to the prospect presentation, Sasha has designed everything to convey the look and feel of Nékter.
Alana’s focus is capturing the essence of Nékter in our marketing materials and getting your client excited and interested to move forward with our education process.
Nékter Juice Bar Shareable Videos
Give your clients a first-hand look at what it means to own a Nekter franchise with these shareable videos.
In order to share, press the play button and then click on the paper airplane in the top right-hand corner of the video. From here you can easily share on social media or copy/paste the Vimeo URL. It’s that easy!
Features to Highlight When Presenting Nékter Juice Bar
INDUSTRY LEADING ECONOMICS
No other juice bar, smoothie, or acai bowl concept in the Healthy Fast-Casual space can compete with our top quartile Average Gross Sales of $951,771. With high margins, our Franchise Owners take home over a significant income per year- with only one location! The bottom line is, Franchise Owners will make more money with Nékter than with our competitors.
COMPLETE DISRUPTION AND REINVENTION OF THE SPACE
Since 2010, we have pioneered the truly healthy juice space, and continue to lead the industry in innovation to drive trends and fulfill consumer demands. We have risen above the average juice bar, becoming a lifestyle brand where consumers turn to maintain or kickstart a healthier lifestyle and spend more time on average in our stores enjoying an exceptional and flavorful menu with absolutely no mystery ingredients!
WHOLE FOODS PARTNERSHIP
When Whole Foods asked us to partner with them, it validated the values and goals we have been pursuing for almost 10 years. We currently have five Nékter locations up and running in select Whole Foods Markets, with the intent of adding more in-store locations across the country in 2020 and beyond. Currently, this partnership is being tested by the corporate team and pending results could be rolled out to Franchise Owners in 2020.
REAL WORLD SUPPORT
For several years after launching, we devoted our energies and resources to opening and operating corporate stores to ensure that the model truly worked in different markets and among varying demographics. This has afforded us the luxury of knowing exactly what our Franchise Owners are going through at any stage of development or operations and we continue to prioritize franchise support to provide quick, effective solutions for any situation they encounter.
SEMI-ABSENTEE AND MULTI-UNIT FRIENDLY
Most food concepts require Franchise Owners to slave away in their restaurants often working 60-80 hour weeks but because of our strong economics, simple operations, and outstanding support, 90% of our Franchise Owners are Semi-Absentee. Since most of our Franchise Owners are not heavily involved in the day-to-day of their locations, they have time to scale their business with us. Currently, our first Franchise Owner in Southern California owns 12 Nékter Juice Bars and continues to grow!
The experts agree that we’re the best! Since inception, we’ve won the restaurant and franchise industry’s top awards including a key ranking in Inc.’s 5000 “Fastest Growing Companies,” QSR Magazine’s “Best Franchise Deal,” Fast Casual Magazine’s “Top 100 Movers and Shakers,” Entrepreneur Magazine’s “Franchise 500,” “Best Buy in Franchising” award from Franchise Times, and the “Hot Concept” and “Next 20 Brands to Watch” from Nation’s Restaurant News.
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