Hounds Town USA

One of the fastest growing pet brands in the franchise space. 
On track to award 80 deals this year. Join in on the fun!

What is Hounds Town USA?

  • Founded by a former NYPD K9 Unit Handler
  • Doggie daycare, overnight boarding, and grooming 
  • We accept all breeds and ages
  • “Home to the happiest dogs on earth!”
FRANCHISE FEE
Single: $45,000 | 3 Pack: $90,000 | 5 Pack: $120,000
INVESTMENT RANGE
$265,800 – $492,500

Features to Highlight in Your Presentations

franchise development

CANINE EXPERTISE

Our “Unrivaled Canine Expert,” Founder Michael S. Gould, has almost 40 years of direct canine experience that he passes along to all new Hounds Town USA Owners.

 

franchise lead generation

LOWER INVESTMENT

By utilizing simple, cost-effective, and dog-friendly materials, Hounds Town USA Franchise Owners can open their business with a significantly lower investment than other doggie daycare franchises.

franchise development

SIMPLE OPERATIONS

Our simple business model allows for semi-absentee ownership from day one!

franchise lead generation

RESULTS DRIVEN MARKETING SUPPORT

Our marketing team cultivates a customer base for new Franchise Owners before they open their doors to ensure a busy Grand Opening and ongoing customers!

franchise marketing

HOUNDS TOWN CHARITIES

Each Hounds Town partners with local charities, rescues, and shelters to offer discounted doggie daycare, boarding, and other services to dogs waiting for their “furever” homes.

Ideal Candidate

  • Business acumen 
  • Management experience 
  • Pet enthusiast 
  • Strong leadership skills 
  • Outgoing with great people skills  
  • Passionate about customer service
  • Willingness to follow a system 
  • Community-oriented
  • FUN

Required Liquid Capital

Required Net Worth

Materials to Share with Your Clients

BRAND OVERVIEW
FRANCHISE REPORT

Videos to Share with Your Clients

To share the videos with your clients or in your ads, click the paper airplane button in the top right corner.
EXTENDED BUSINESS MODEL OVERVIEW
FOUNDER STORY
MEET OUR BRAND DIRECTOR
LOCATION TOUR
FRANCHISE OWNER REVIEWS

The Hounds Town USA Development Team

CHARLOTTE WAGNER
Brand Manager

Charlotte’s primary focus is consultant education and support. If you have questions on Hounds Town USA or want to learn the model more in-depth before referring a client, Charlotte is happy to hop on an education call at any time!

KYLE CHRISTIE
Development Director 

Kyle’s role includes taking your client through the discovery process and being their main point of contact. Kyle will be your go-to for any specific questions on your client and the progress they are making.

ROB TAYLOR
Development Director 

Rob’s role includes taking your client through the discovery process and being their main point of contact. Rob will be your go-to for any specific questions on your client and the progress they are making.

Discovery Process

INITIAL CALL

During this phone appointment, our Development Director will get to know your client’s background, qualifications, and goals while also answering any questions they have on the business model.

UNIT ECONOMICS

After the initial call, our Development Director will walk your client through our Unit Economics Calculator. This tool will help them estimate the potential profitability and sustainability of a Hounds Town USA business.

FDD REVIEW

Your client receives a link to our FDD and during this call, our Development Director walks them through the entire document and answers questions to make sure they feel comfortable.

MARKET RESEARCH

Here we dive into the viability of your client’s market in supporting a Hounds Town business. Your client will gain a better understanding of potential businesses to partner with and the demographics of their area.

CLEARANCE CALL

Graduating through to this stage means your client has earned a scheduled phone meeting with our President, Jackie Bondanza. This is their opportunity to sell their story and abilities to Jackie, as well as address any questions they have on the model.

PEER REVIEW

Your client will have the opportunity to speak to current Hounds Town Owners to ask questions about what it’s like to own and operate a Hounds Town, and our Franchise Owners get to learn a little about your client. Your client will also gain access to a password-protected page on our website with previous recorded calls for additional education.

DISCOVERY DAY

The last step in our process is to invite your client out for a full day of hands-on discovery. Discovery Day is held either at our corporate location in Ronkonkoma, NY, or at one of our newer locations in Sanford, FL. They will spend the day with the Hounds Town USA Corporate Team, see the business model in action, tour locations, and meet the support staff.

FRANCHISE AWARDED

Congratulations! It has been mutually decided this is a great fit for both parties! Thank you for referring the perfect Hounds Town USA partner. At this point, you should feel satisfied you just changed an entrepreneur’s life, and to thank you for your participation, we are happy to write a commission check for your efforts!

Frequently Asked Questions

How has COVID affected business?

We are happy to report that COVID-19 hasn’t slowed Hounds Town USA down one bit – in fact, we are busier than ever! This overwhelming demand is for a few reasons:

1.) Puppy adoption rates were up 110% in 2020!

2.) The work-from-home culture that many of our customers had to adopt following COVID-19 shutdowns has shed light on how much exercise and attention dogs need during the day- Hounds Town is a perfect solution!

3.) People who were home with their dogs during the lockdowns but have had to since return to their workplace have found that their pups are experiencing separation anxiety and need socialization such as what Hounds Town offers.

How has COVID affected business?

We are happy to report that COVID-19 hasn’t slowed Hounds Town USA down one bit – in fact, we are busier than ever! This overwhelming demand is for a few reasons:

1.) Puppy adoption rates were up 110% in 2020!

2.) The work-from-home culture that many of our customers had to adopt following COVID-19 shutdowns has shed light on how much exercise and attention dogs need during the day- Hounds Town is a perfect solution!

3.) People who were home with their dogs during the lockdowns but have had to since return to their workplace have found that their pups are experiencing separation anxiety and need socialization such as what Hounds Town offers.

How much can Hounds Town Franchise Owners make?

We are proud of our industry-leading unit economics and look forward to discussing those with you.

How will my clients find real estate?

Our real estate Team helps find the ideal location by connecting your client with dependable, local agents who know the area inside and out — as well as the specifications for a Hounds Town. They will guide your client through site surveys, help with letters of intent for landlords, and assist with negotiating the lease to get the best deal. 

Is this a semi-absentee opportunity?

Yes! Our Franchise Owners can be involved in daily operations as much or as little as they want! A number of our Franchise Owners continue to work at their full-time careers after investing in a Hounds Town franchise. Our Semi-Absentee model gives these individuals the ability to work about 2-3 hours per week remotely, hiring a General Manager to be onsite while they focus on growing the business and overseeing general operations.

How do you keep your buildout costs so low compared to other doggie daycares?

Most other systems are so expensive for three reasons: they are building more intricate retail and product displays, they are making franchisees use pre-fabricated kennels and other structures that cost thousands of dollars each, and the franchise is charging a significant fee to the franchisee for having the franchisor do the build out. We do not do any of these things! Our layout, just like our business model, is very simple.

What are the hot markets?
  • Baltimore, Maryland
  • Boston, Massachusetts
  • Cincinnati, Ohio
  • Cleveland, Ohio
  • Dallas, Texas
  • Houston, Texas
  • Miami, Florida
  • Salt Lake City, Utah
  • Washington, D.C.
How many employees are needed to run a location?

The simplicity of the  Hounds Town model allows most Franchise Owners to operate their location with an average of 6-8 staff members total (3-4 per shift). 

Each shift consists of 1 shift leader and 1-2 kennel attendants. We aim for a 15:1 dog-to-human ratio so we can staff appropriately and keep payroll low. 

How many employees are needed to run a location?

The simplicity of the  Hounds Town model allows most Franchise Owners to operate their location with an average of 6-8 staff members total (3-4 per shift). 

Each shift consists of 1 shift leader and 1-2 kennel attendants. We aim for a 15:1 dog-to-human ratio so we can staff appropriately and keep payroll low. 

Do Franchise Owners need prior experience with dogs?

They do not. Hounds Town is the best in the biz when it comes to dog behavioral training. We have almost 40 years of experience, and our founder Mike Gould is a true dog behavior pioneer.  

Our Franchise Owners reap the benefits of this experience with in-depth training,  where they will learn all they need  to know about working with dogs and running their location successfully.

What are the backgrounds of some of your most successful Owners?

Our Owners come from all different backgrounds and some of them were even previous Hounds Town USA customers! As examples, medical sales representatives, hotels/hospitality/restaurant industry workers, animal health workers, nurses, corporate sales/finance, fire fighters, EMTs, veterans, pilots, elementary school teachers, social workers, and attorneys just to name a few!

What percentage of dogs that get evaluations become Hounds Town customers?

96%! This is why new dog evaluations are so important.

How does your marketing team help Franchise Owners attract new customers?

Our dedicated Brand Director, Corey Packer, helps Franchise Owners with generating new business and retaining existing customers through the following channels:

  • Brand awareness marketing campaign 6 months prior to opening
  • Using paid ads, local and organic SEO, and local advertising in your community
  • Creating branded content daily
  • Overseeing public relations
  • Hosting dog-related content from our podcast, Dish on Dogs 

Additional Questions?

CHARLOTTE WAGNER
Brand Manager

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